Product design from four and a half years at a SaaS startup, and new HCI work from Carnegie Mellon.
Carnegie Mellon · Advanced Interaction Design
An in-app store map, trip route, and step-by-step guide that help senior customers find what they need on their own, and give CVS a place to surface the deals they'd actually want.
Accessibility-first, with an equal text + voice mode for every map feature
Hemlane
Redesigning how property owners import, sync, and manage bank transactions, to make accounting easier and stop customers leaving for competitors.
30% adoption rate within the first 30 days of launch
Hemlane
Users were churning for features Hemlane already offered but they couldn’t find. I designed a Services tab to showcase and promote them, plus the Repair Coordination+ detail page.
2X weekly package upgrades in the first week of launch